2,760 products, 47 days: what prices actually did
We check the price of every product on this site once a day and keep what we saw. As of 2026-09-12 that record holds 46,136 checks across 2,760 products, going back 47 days to Jul 26, 2026. Here is what it says.
Prices went up more often than down
Of 527 price changes we recorded, 311 were increases and 216 were decreases — 59% of all movement was upward. That is the opposite of what a shopper waiting for a sale assumes, and it holds across 47 days of daily checks, not a single snapshot. When a price did fall, the typical fall was 20.0% — the median, so half of all drops were smaller than that.
Not every rise is a price increase: 82 of the 311 were prices going back up after a sale ended. The other 229 went above anything we had recorded for that product before.
The practical read: for most of these brands there is no discount coming to wait for. If a product is at a price you are willing to pay, waiting is more likely to cost you than to save you.
Who raised prices, and when
A price increase here means at least three products at one store went above every price we had recorded for them, within a day of each other. Prices coming back after a sale and rounding such as $29.95 to $30 do not count.
| Date | Brand | Products | Typical rise | Biggest |
|---|---|---|---|---|
| Sep 3, 2026 | MOFT | 3 | +25.0% | +25.0% |
| Sep 1, 2026 | Liforme | 22 | +3.8% | +10.0% |
| Aug 31, 2026 | Purty Body | 16 | +36.9% | +37.5% |
| Aug 20, 2026 | Rothy's | 7 | +11.2% | +51.3% |
| Aug 13, 2026 | Material | 4 | +8.6% | +25.0% |
| Aug 12, 2026 | The INKEY List | 16 | +20.6% | +44.4% |
| Aug 12, 2026 | MOFT | 5 | +25.0% | +103.4% |
| Aug 5, 2026 | Manduka | 4 | +24.6% | +25.3% |
Which brands actually moved
Brands with at least three recorded changes. Depth is measured against the price we recorded ourselves on the previous check, not against a number the store crossed out.
| Brand | Drops | Rises | Typical drop | Deepest |
|---|---|---|---|---|
| Farmacy | 27 | 27 | 12.4% | 16.7% |
| Burberry | 24 | 3 | 13.6% | 27.4% |
| Purty Body | 22 | 98 | 44.4% | 44.4% |
| Stasher | 17 | 9 | 29.3% | 93.3% |
| Glow Recipe | 16 | 4 | 36.2% | 73.7% |
| Our Place | 15 | 12 | 19.9% | 52.4% |
| WANDRD | 10 | 0 | 25.0% | 25.0% |
| Hedley & Bennett | 9 | 9 | 26.2% | 30.8% |
| Primary | 9 | 9 | 27.4% | 30.6% |
| Twelve South | 8 | 6 | 17.2% | 25.0% |
| Emporio Armani | 6 | 1 | 19.4% | 44.6% |
| Rothy's | 5 | 13 | 10.8% | 20.7% |
| MOFT | 4 | 16 | 22.1% | 33.3% |
| Material | 4 | 5 | 14.3% | 25.7% |
| Nomatic | 3 | 6 | 15.3% | 30.4% |
| Death Wish Coffee | 3 | 3 | 21.7% | 25.0% |
| Floyd | 3 | 0 | 13.6% | 14.3% |
| Manduka | 2 | 7 | 7.2% | 10.0% |
| Glossier | 2 | 3 | 32.6% | 61.0% |
| Kosas | 2 | 2 | 11.0% | 13.3% |
| Birkenstock | 2 | 1 | 6.2% | 12.0% |
| Saie | 1 | 14 | 2.9% | 2.9% |
| Rare Beauty | 1 | 2 | 0.1% | 0.1% |
| Liforme | 0 | 25 | — | — |
| The INKEY List | 0 | 16 | — | — |
| Bonheur Jewelry | 0 | 9 | — | — |
Another 22 brands we watch did not change a single price in 47 days. For those, «does it ever go on sale» has an answer, and the answer is no — at least not in the window we have watched.
Use this data
Free to quote and republish with a link to this page. The brand table is available as CSV.
Cite as: Avahit price report, 2,760 products observed Jul 26, 2026 – Sep 12, 2026, https://avahit.com/price-report.
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<iframe src="https://avahit.com/embed/price-report" width="100%" height="420" style="border:0" title="Avahit price report" loading="lazy"></iframe>How this is measured
- Every product page is checked once a day. A check is recorded whether the price moved or not, so «never changed» is a result, not a gap.
- A change counts only against our own previous reading. Store-side «was» prices are not used anywhere on this site.
- Amazon products are excluded entirely: their licence does not let anyone keep a price longer than 24 hours, so we have no history for them. What you see here is direct-to-consumer and specialist retailer stock.
- 47 days is a short window. It is long enough to say what happened in it and not long enough to describe a year — treat it as a first read, not a season.
Numbers update automatically as checks accumulate. Product-level history is on each product page; the method behind our rankings is in how we pick and rank.